Viral Marketing Creation and Automation
Social Media Guidelines
1. Provide VALUE.
Why should people follow you on social media? Entertainment? Interaction? Proper use of social media will make followers feel personally committed and connected to the brand. Put the customer first and give them a reason to connect with you!
2. Be EVERYWHERE.
The demographics for each social media platform vary and you may want to focus on one or two that contain the demographics of your ideal client. When in doubt, have a presence on all the major platforms and avoid missing business because of your assumptions.
3. Be ORIGINAL.
Content that has been copied and pasted from elsewhere online is easy to spot and is not appealing to users. Bring fresh content to the table and customers will reward you for it.
4. Be CONSISTENT.
Develop a your social media strategy and stick with it. Results don't happen overnight so don't be discouraged if it takes a while. Continue to do the "right" things and it won't be too long before users start to notice and become social media ambassadors for you.
Social Media Volume
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